Privacy Policy for Cleo

Last updated: February 3, 2026

Essuman Creations, LLC ("we", "our", or "us") operates the Cleo mobile application (the "App"). This Privacy Policy describes how we collect, use, and protect your information when you use our App.

Information We Collect

Photos and Images When you use Cleo to analyze clothing, you take or select photos that are sent to our servers for analysis. These images are processed to detect colors and provide seasonal color matching results. Images are temporarily stored during processing and are not retained on our servers after analysis is complete.

Color Season Data We store your selected color season preference locally on your device to provide personalized analysis results.

Analysis History Your analysis history (photos, results, and notes) is stored locally on your device. This data is not transmitted to our servers unless you explicitly share it.

Purchase Information When you purchase credits, the transaction is processed by Apple through the App Store. We do not collect or store your payment information. We only receive confirmation of successful purchases to grant credits to your account.

How We Use Your Information

We use the information we collect to:

• Analyze clothing colors and provide seasonal matching results
• Store your preferences and history locally on your device
• Process in-app purchases
• Improve our color analysis algorithms

Data Storage and Security

• Photos sent for analysis are processed in real-time and not stored permanently on our servers
• Your analysis history and preferences are stored locally on your device
• We use industry-standard security measures to protect data during transmission